Smart shoppers shop around
Comparison Shopping Engines (CSEs) like Shopzilla, Buy.com, and PriceGrabber offer savvy shoppers a way to compare similar products from various online retailers side by side. Getting your products listed in these CSEs (and later managing how well items are performing) takes time, but because over one-third of online shoppers turn to CSEs when making a purchasing decision, being listed should be part of your Internet marketing efforts.
Solid Cactus offers a managed comparison shopping engine service where our seasoned CSE experts can help find the best engines for your products, develop a strategy, and analyze results to continue to optimize performance. Additionally, Solid Cactus offers a time-saving feed management solution, FeedPerfect, which allows online stores to submit and manage to multiple CSEs from one location. Our CSE management can be done with our without FeedPerfect.
Comparison shopping engine management:
- Submit and manage product feeds to CSEs
- Optimize single or multiple feeds
- Measure and analyze performance
- Consult which CSEs are right for your business
